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Standing out at a Job Fair can make a difference in your career search. Career Faires are starting to pick up, and a major job search company is running some nice ones, called Targeted Job Fairs. At a Bay Area Job Fair in early 2010, 10 companies as showing up, and Dice has 82 career faires scheduled for this year across the United States.

How do you stand out at a Job Faire? The contention can be noteworthy, but you can help yourself jump out from the herd with advance planning. At AA-Careers, we have a straight-forward 6-step process to prepare. Plan to go? Here’s how to prepare:

First, research the organizations that are going and pick your objectives. Use the web to research the companies that are there before you even decide to go. Go to their internet sites and see if they have their jobs listed. Pick a limited number to go after, and get ready to spend about an hour researching each one. It’s hard to do more than 10 in a day, and five or six is a much more reasonable target. For each hiring organization, you want to know: executive names, recent news, and key product lines. Try to see if you know anyone at the target companies. You’ll end up with a page or two of research for each company/job.

Second, if there are job postings on the web, read them to see what the organization is looking for. Create a mapping of your achievements and skills to the demands of the job. Make the terminology match. If the hiring organization calls customers "clients", your resume should do the same thing. The accomplishments should be written in the style of the hiring company.

Third, create a ‘thumbnail sales pitch’ for each likely organization/job combination. Write down a 60 second ‘thumbnail’ that you can repeat out loud showing why you are a great candidate for that position. You’ll use this in your resume and when you meet the company at the job kiosk.

Fourth, modify your resume for each opportunity. The objective on your resume should exactly match the job you’re targeting. The executive summary should be a written form of your “mini sales pitch” for the job. Then choose the accomplishments and skills that most clearly match the job requirements. Especially at a Career Fair, the purpose of your resume is a sales tool for you – to get you on-site job interviews. It should be a no-brainer to see that you’re a fit based on your resume.

Fifth, practice your ‘mini-sales-pitch’. Collect your research and the resume for each position - bring a couple of copies for each – and put each in a intelligibly marked folder. Keep them in a light briefcase or folio.

Finally, dress and prepare as if you’re doing on-site interviews. Dress well and be properly groomed. Avoid strong cologne or perfume…use any eau de cologne or fragrance sparingly, if at all.

Remember to smile, and good hunting!

Bus advertising is one of the most effective ways of advertising in any major metropolitan area. Bus Advertising includes not only posters on the inside of the bus, but also at bus stops and even in bus shelters. In most metropolitan areas, thousands and thousands of people travel through bus stations and ride a bus daily. This type of advertising reaches hundreds of thousands commuters each day. There are also options to run advertising on the outsides of the buses in the front or on the side. As buses slowly go down city streets, the advertisement can be seen by both the pedestrians and vehicle traffic throughout the city.

The best aspect of bus advertising is you can usually pick the route of the bus your advertising would appear on. With the ability to pick your route, you must do a lot of research. With careful planning and the correct route,bus advertising will reach a large audience very quickly and effectively. Since buses run on a schedule you will more than likely reach a consistent audience every day. After seeing the same advertisement day after day it is certain to make a helpful impact. Unlike being able to change a channel or change a page of a magazine, bus advertising is part of the environment.

Bus wraps bring bus advertising to a whole new level. This huge mobile bulletin board will be sure to attract the attention of many. Two choices with wrapping are full wrap where the entire bus is covered in your design, or back wrap where the back of the bus is designed the way you choose.

Bus advertising is a simple and brilliant way to get your message out to people of the community while brightening up the sides of some dull city buses and being assured your message will be seen day after day.